I see a lot of artists worried about low sales these past few weeks. Don’t panic! That’s completely normal this time of year. I’ve been a designer since 2012, and it has always been like that. February and March are just very, very slow months.
Maybe this year is a bit slower than the previous ones. The pandemic impacted people’s finances, no one really has spare cash to spend on art and clothes. That being said, even if this year is worse than the last one, it’s not that much worse. I expect sales will pick up in late March.
Speaking of March, have you heard that Threadless will pay double for every regular t-shirt sold during March? That will certainly be a boost in earnings as t-shirts are the most often bought product.