Marketing

I’ve realized how little I know about marketing and how to promote my designs.

I sometimes post my designs on Instagram or Pinterest. Lately I’ve been posting to Tumblr too, and every few weeks I tweet about my store or my designs. This is all a minimum effort. I feel I should do more. Many successful artists promote their art more consistently.

Once I started reading and watching YouTube videos about marketing, I realized how little I know about the topic.

For example, I watched a lot of Wholesale Ted videos – gave me a lot to think about. Particularly their analysis of niches and what sells best has been useful.

Other artists told me that it’s good to promote on Pinterest and that they get sales from there. I’ve tried that but had no success so far. And then I watched this Pinterest Guide, and I realized I was doing everything wrong and not really doing enough, anyway. Go watch it, you might learn something too.